28 Nov 2121
Rolls-Royce Motor Cars opens first showroom in Ho Chi Minh City

Rolls-Royce Motor Cars opens its first authorised Boutique Showroom in Ho Chi Minh City The new showroom, run by S&S Group, is strategically located in the prestigious District One, a luxury hub in the heart of Ho Chi Minh City The showroom is the latest in South East Asia to be inspired by the brand’s […]

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  • Rolls-Royce Motor Cars opens its first authorised Boutique Showroom in Ho Chi Minh City
  • The new showroom, run by S&S Group, is strategically located in the prestigious District One, a luxury hub in the heart of Ho Chi Minh City
  • The showroom is the latest in South East Asia to be inspired by the brand’s new look
  • New levels of Bespoke commissioning to be made available for Rolls-Royce customers in Vietnam: “the only limit is your imagination”
  • Ho Chi Minh City home to many of Vietnam's successful entrepreneurs and new Rolls-Royce owners
  • Rolls-Royce Motor Cars Ho Chi Minh City to open a new service facility in 2022

Ho Chi Minh City.

Rolls-Royce Motor Cars Ho Chi Minh City is delighted to announce the opening of its first showroom in Vietnam.

Rolls-Royce Motor Cars, the world’s pinnacle super-luxury brand, arrived in the prestigious luxury District One with the launch of a stunning new lifestyle-themed Boutique Showroom. To celebrate the occasion, the latest Rolls-Royce cars were also presented for the first time – Phantom, the pinnacle flagship and Ghost, the latest ultraluxury four-door sedan.
Speaking on the day of the unveiling, Ms Tu Le, Brand Manager for Rolls-Royce Motor Cars Ho Chi Minh City said, “We see Ho Chi Minh City as the new luxury hotspot in Vietnam. It is also the country's finance and business hub which has been powered by rapid economic development. It is home to many of Vietnam's successful entrepreneurs and new Rolls-Royce owners.”

A New Home for Rolls-Royce in Vietnam

Rolls-Royce owners now have a new home in Ho Chi Minh City, with the new Boutique showroom strategically located in the prestigious District One, a luxury hub in the heart of Ho Chi Minh City.

The showroom, which has an intimate space for two Rolls-Royce cars, represents a new level of luxury retail in the city, and features lifestyle-themed elements in the Bespoke lounge to match the chic burgeoning sophistication of the city.

The team of Rolls-Royce Motor Cars Ho Chi Minh City aims to bring in new levels of Bespoke commissioning to customers in Vietnam with the mantra “the only limit is your imagination” . 

Customers will be able to specify from 44,000 exterior colours and tailor their cars to their personal preferences. A new service facility to complement the Ho Chi Minh City showroom will be launched in 2022. This will complement an authorised Rolls-Royce service facility currently run by S&S Group in Hanoi.


Rolls-Royce Motor Cars is a wholly-owned subsidiary of the BMW Group and is a completely separate company from Rolls-Royce plc, the manufacturer of aircraft engines and propulsion systems. Over 2,000 skilled men and women are employed at the Rolls-Royce Motor Cars’ head office and manufacturing plant at Goodwood, West Sussex, the only place in the world where the company’s super-luxury motor cars are hand-built.

Rolls-Royce has seen unprecedented global demand for its Bespoke motor cars. The Bespoke department is an extraordinary collective of designers, engineers and craftspeople, who bring the marque’s discerning and influential patrons’ most ambitious and personal visions to reality. Today, almost every motor car that leaves the Home of Rolls-Royce in Goodwood, England, is Bespoke.

Rolls-Royce motor cars purchased from the authorised dealer are protected by a four-year, unlimited mileage, regional dealer warranty from the date of first retail or registration, whichever is earlier and a four-year maintenance package. The warranty encompasses a wide range of serviceable vehicle components.

The authorised Rolls-Royce dealer’s workshop uses Rolls-Royce Genuine Parts, manufactured to exacting standards and engineered for quality, performance and safety. Rolls-Royce motor cars will be serviced by certified Rolls-Royce technicians with Rolls-Royce Genuine Parts.

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